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We are about earning recognition for our clients on the Canadian, North American and global stage. Here’s a list of our recent awards granted for industry-leading work.
2016 Cassie – Unilever / Dry Spray Launch
What makes the Cassies unique is that it celebrates “The Work That Worked” meaning entries are equally evaluated against their brilliance in marketing, but also their strong results as measured through sales and other performance KPIs. In our category “Off to a Good Start” 3 Bronze medals were awarded and 1 Silver, which speaks to how competitive this year’s awards were. At the time of the submission we had only 6 months of results under our belt, and our momentum has only gotten stronger since then.See this project
2015 RX Club Award
The Rx Club Show continues to honor the creative aspects of healthcare advertising and promotion. The show is judged in various categories by a panel of industry experts and is based solely on creativity.See this project
2016 Cassie – Becel
Leveraging the fact that Canadians bake the most on weekends and for key occasions such as Easter, Mother’s Day, etc., the Anything Goes Cookie Dough was supported across Canada from April 4 to June 27, 2015 with a spend of $2 to $3 million. Using simple visuals and food television program techniques, four plates of different soft and chewy cookies, were made with the same base recipe while text-on-screen reiterated the ingredients and the simplicity of the recipe. A media strategy brought awareness via TV, print, and digital while media partnerships (e.g. CBC and Canadian Living) drove engagement.See this project