Written by Michael Beckerman on April 20, 2012
in Organizational Design

Finding great people isn’t a matter of luck. It takes real planning and hard work to build an award-winning team. That’s why at Ariad we devote a lot of time thinking about how to cultivate a culture that attracts the best and brightest – from our interns through to our executive management team. It’s for that reason that we were so excited to be selected as one of the top 10 workplaces to work in Canada – for the third-year in a row!

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So how did we do it? What’s our secret?

Our people matter: Peer-to-peer shoutouts, a new-employee buddy system, open town hall meetings, Ariad lunches and holidays, talent referral rewards, performance-based bonuses and off-site team building motivate our people to do their best work for our clients.

Continued learning: Learning opportunities taught by Ariad subject matter experts and guest speakers foster professional development and refine the quality of our creative output and client service administered through our internal training program called Ariad U. We also publish Strategy This Week, an internal e-newsletter designed to share key marketing and consumer trends with staff.

Investing in individuals: In addition to Ariad U, career coaching, leadership mentoring, conferences and webinars offer training and professional development to hone skills and boost productivity. We often rely on the expertise of third-party experts, including McKinsey Institute and the Winterberry Group.

Making a difference: From staff volunteer days to financial and pro bono support of several charitable organizations, meaningful philanthropic work is a vital part of Ariad culture. In 2011 alone, we donated $20,000 cash to Free the Children, along with $50,000 in pro-bono work to help support their ongoing charitable efforts.

And though we aren’t big on bragging, we thought this event might be an exception to the rule. Thanks team.

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